This book is based on the author’s “Five Wheelerpoints,” and in the pages that follow, Mr. Wheeler does a fine job of explaining them to you in their relation to whatever you are selling. Some of these Wheelerpoints may sound familiar to you; others you will find brand new. There is nothing mysterious about “Tested Selling” – nothing to be learned for parrot recitation. Here is simply the result of man’s ten -year study of and thinking about what successful salesmen, of all kinds, are saying and doing to make more sales. As has often been said about Mr. Wheeler’s philosophy, “His Tested Selling Sentences are so simple that any one of us could have thought of them – but so original few of us ever did.”
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