How to Win Friends and Influence People - Referral Marketing.pdf

“There is nothing either good or bad,” said Shakespeare, “but thinking makes it so.” Abe Lincoln once remarked that “most folks are about as happy as they make up their minds to be.” He was right. I saw a vivid illustration of that truth as I was walking up the stairs of the Long Island Railroad station in New York. Directly in front of me thirty or forty crippled boys on canes and crutches were struggling up the stairs. One boy had to be carried up. I was astonished at their laughter and gaiety. I spoke about it to one of.the men in charge of the boys. “Oh, yes,” he said, “when a boy realizes that he is going to be a cripple for life, he is shocked at first; but after he gets over the shock, he usually resigns himself to his fate and then becomes as happy as normal boys.” I felt like taking my hat off to those boys. They taught me a lesson I hope I shall never forget. Working all by oneself in a closed-off room in an office not only is lonely, but it denies one the opportunity of making friends with other employees in the company. Señora Maria Gonzalez of Guadalajara, Mexico, had such a job. She envied the shared comradeship of other people in the company as she heard their chatter and laughter. As she passed them in the hall during the first weeks of her employment, she shyly looked the other way. After a few weeks, she said to herself, “Maria, you can’t expect those women to come to you. You have to go out and meet them. ” The next time she walked to the water cooler, she put on her brightest smile and said, “Hi, how are you today” to each of the people she met. The effect was immediate. Smiles and hellos were returned, the hallway seemed brighter, the job friendlier. Acquaintanceships developed and some ripened into friendships. Her job and her life became more pleasant and interesting. Peruse this bit of sage advice from the essayist and publisher Elbert Hubbard - but remember, perusing it won’t do you any good unless you apply it: Whenever you go out-of-doors, draw the chin in, carry the crown of the head high, and fill the lungs to the utmost; drink in the sunshine; greet your friends with a smile, and put soul into every handclasp. Do not fear being misunderstood and do

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