Listing Presentation Guide - Referral Marketing.pdf

For a more modest home, you can still take some great photos yourself. There are plenty of books and blogs out there to help you. Scheduling Photos When it comes to scheduling photography, keep in mind the same things from scheduling your listing appointment. You want both homeowners to have the option to be there, even though they won’t be in the pictures. Some owners will purposefully leave the property for photos, which is ideal. The key is to make them feel comfortable about it. Before the photos are scheduled, it helps to have a timeline of exactly how long the owners need to get the home photo-ready. The entire timeline needs to be discussed in terms of how soon the listing will be publicized, when to have the open house, and any other marketing efforts.