● Use a service such as the Hemingway App to check your grammar, spelling and clarity once you’ve put together the testimonial. ● Ask a colleague or loved one to look over it. How to Ask Permission to Use the Testimonial Once you’ve compiled the questions into testimonial form, send the final draft to your clients using the email template below, then follow up with a phone call to make sure your email was received (which guarantees it doesn’t get missed, lost or ignored). This following email does two things: ● Asks for the approval of the testimonial ● Offers an incentive to have that testimonial posted on two review sites
SUBJECT: [Client's First Name] , can I get your approval on this? Dear [Client's Name],
I just wanted to thank you again for taking the time the other day to answer a few survey questions. Your feedback was eye-opening for me and helps me understand how I'm doing as a Realtor — and which areas I can improve on. As I mentioned the last time we spoke, I wanted to take your answers and do the work of turning them into a testimonial for you. Could you take a quick look at the testimonial below and let me know if you approve of how it turned out? All you have to do is hit reply and type: “You have my permission to use this testimonial.” <<<<<<<<<<<<<<<<<< Your testimonial BEGINS here >>>>>>>>>>>>>>>>>>>>
[INSERT TESTIMONIAL HERE]
<<<<<<<<<<<<<<<<<< Your Testimonial ENDS here >>>>>>>>>>>>>>>>>>>> Also, if you’re anything like me, you like to go online and read reviews before buying anything or using any service. It doesn't matter if you’re buying a car, shopping for a 60" flat screen TV, or hiring a plumber — you want to know what others have experienced so you don't make a costly mistake you'll regret later.
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