Ididn’t provide leads for themailing. What should I dowithmymagazines? If you didn’t provide a list of leads to receive your magazines, the quantity you ordered will be sent to your address on file. But luckily, there are lots of great ways to get your magazines in front of people who will recommend you or who might like to work with you themselves. Here are a few ideas:
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Bring your magazines on listing presentations as a gift. Even if someone decides not to list with you, they’ll remember that you gave them a magazine. That magazine is likely to sit on their counter for a while, a constant reminder that you are available to help them if they change their minds. Hand them out at events. Leave them out on a booth or pass them out to people walking by. You might just get some subscription sign ups if you include a QR code to subscribe on the front or back of your magazine. Mail them as a thank you after you close with a client. Send them to your past clients as a reminder that you are always available if they need you or if someone they know is looking to buy or sell. Past clients are great people to consistently mail your magazines. Give them out to your friends/family when you see them. While your friends and family likely know what you do for a living, giving them a magazine reminds them that you would always appreciate a referral. Leave them out at open houses. Put out a sign that encourages people to take a copy of the magazine as a free gift. Anyone who takes one home will have something with your name, photo and contact information if they want to reach you in the future. Hand them out in place of your business card. Because they are a bigger size and have entertainment value, your magazines are much more likely to be kept than a traditional business card. Your magazines include all of the same information as your business cards, but they make you stand out from other agents.
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Go door to door in your area, dropping them off. What better way to introduce yourself to people in your area than by dropping by to give them a free gift, with no strings attached?
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