Past Clients Guide - Referral Marketing.pdf

generally a better option for regular testimonials (not case studies), but if they insist on this method, here are a few tips to give them to ensure that you are able to use what they record. ● Don’t stand by a noisy road or anything that will jeopardize the sound of the video. ● Avoid windows or light sources behind their heads. ● Use a selfie stick or prop the camera for best results, rather than simply extending the arm. Edit the case study after the interview. Once the video is recorded, you can edit it with the help of one of these free applications. ● Splice ​ — This free application, available for iPhone, offers the option to trim videos, add music and a whole slew of other features. ● InShot ​ — Not an iPhone user? InShot is available on Android platforms and is simple to use, with plenty of ​ features. Regular Video Testimonials (Not Case Studies) Many times, clients would rather talk than write when sharing information about your real estate services. Fortunately, it’s fairly easy to collect video testimonials they can record themselves and submit to you online. Tools to Help You Collect Regular Video Testimonials To motivate your customers to leave feedback, make their job as easy as possible using video collection tools. This way, once they submit the videos, you can download and share them on your website, social media platforms or in an email. Clients who don't mind appearing on camera will love this option. Here are two tools for doing this that we recommend: Boast Boast is a video testimonial collection tool that you can embed as a feedback form on your website. The basic plan costs about $16/month. It’s probably the most well-known tool for collecting testimonials. GetBravo Similar to Boast, GetBravo is only $5/month and offers many of the same features as Boast — with more videos per month for your buck. Important Things to Note About Video Testimonials

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