How to Win Friends and Influence People - Referral Marketing.pdf

point in Hall Caine’s life; for, in his new position, he met the literary artists of the day. Profiting by their advice and inspired by their encouragement, he launched upon a career that emblazoned his name across the sky. His home, Greeba Castle, on the Isle of Man, became a Mecca for tourists from the far corners of the world, and he left a multimillion dollar estate. Yet—who knows— he might have died poor and unknown had he not written an essay expressing his admiration for a famous man. Such is the power, the stupendous power, of sincere, heartfelt appreciation. Rossetti considered himself important. That is not strange, Almost everyone considers himself important, very important. The life of many a person could probably be changed if only someone would make him feel important. Ronald J. Rowland, who is one of the instructors of our course in California, is also a teacher of arts and crafts. He wrote to us about a student named Chris in his beginning crafts class: Chris was a very quiet, shy boy lacking in self-confidence, the kind of student that often does not receive the attention he deserves. I also teach an advanced class that had grown to be somewhat of a status symbol and a privilege for a student to have earned the right to be in it. On Wednesday, Chris was diligently working at his desk. I really felt there was a hidden fire deep inside him. I asked Chris if he would like to be in the advanced class. How I wish I could express the look in Chris’s face, the emotions in that shy fourteen-year-old boy, trying to hold back his tears. “Who me, Mr. Rowland? Am I good enough?” “Yes, Chris, you are good enough.” I had to leave at that point because tears were coming to my eyes. As Chris walked out of class that day, seemingly two inches taller, he looked at me with bright blue eyes and said in a positive voice, “Thank you, Mr. Rowland.” Chris taught me a lesson I will never forget-our deep desire to feel important. To help me never forget this rule, I made a sign which read “YOU ARE IMPORTANT." This sign hangs in the front of the classroom for all to see and to remind me that each student I face is equally important.

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