Why Referral Marketing?
50 45 40 35 30 25 20 15 10
Did you know that referral marketing is nine times more powerful than cold calling or door knocking? It’s true. According to the National Association of Realtors, 71% of sellers found their agents through a referral or repeat business. Only 8% of sellers found their agents through a cold call or at an open house.
5 0
Referrals
Repeat Business
Cold Calls
Open Houses
Who trusts referral marketing?
A Nielsen survey about the most trusted forms of advertising scored referral marketing the highest across every single age demographic, higher than editorial content, all forms of ads, and brand sponsorship.
83% 85% 83% 80% 79%
Gen Z Millenials Gen X Boomers Silent Gen
Beyond these promising statistics, having a business built on referral marketing allows you to spend less time prospecting and more time forming relationships with your clients and actually selling homes. The more time you can dedicate to your clients, the better your chances of securing a referral in the future.
With our Referral Marketing System, we aim to give agents the tools they need to kickstart a business that virtually runs itself.
42
Powered by FlippingBook